

If you’ve been feeling overwhelmed in your design business, chances are you’ve had this thought: “I just need to hire another designer.”
It makes sense, right? More projects, more selections, more presentations… so the solution must be more design help.
But what if that’s not actually the problem?
I see this all the time with interior designers who are stretched thin. They’re booked, busy, and doing great work—but behind the scenes, everything still runs through them. Every decision. Every email. Every timeline. Every detail.
So they hire an assistant designer expecting relief… and instead, they end up even more overwhelmed.
Because now they’re not just doing the work—they’re also managing, training, and reviewing someone else doing the work.
And suddenly, the thing that was supposed to give them time back… doesn’t.
Here’s the truth most people aren’t talking about: being overworked is rarely just a “too much design work” problem. It’s often a business structure problem.
When your business depends on you to move everything forward, adding another designer doesn’t remove the pressure—it just shifts it.
That’s why so many designers feel stuck in this cycle of growth without relief. More projects don’t create more freedom. They just create more responsibility.
In this episode of Success by Design, I’m breaking down the real reason hiring an assistant designer often doesn’t work the way you expect—and what your business actually needs if your goal is to get your time back.
We’re talking about the difference between task support and true capacity, why so many designers hire the wrong role first, and the subtle signs your business is relying on you more than it should.
Because building a successful design firm isn’t just about producing more work. It’s about building something that can run without everything depending on you.
If you’ve been feeling maxed out, stuck, or unsure what your next hire should be… this episode is going to give you a completely different way to think about it.
Listen now to learn what’s really keeping you overworked—and how to fix it.

Former news anchor turned leader of a multimillion-dollar design firm, Katie's passion lies in uncovering brilliance and sharing design and business secrets. Her insatiable curiosity, honed in the media spotlight, fuels enlightening conversations on her podcast, offering a platform for wisdom-seeking design enthusiasts and aspiring entrepreneurs.
Success by Design
mastering the business of interior design

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If you’ve been feeling overwhelmed in your design business, chances are you’ve had this thought: “I just need to hire another designer.”
It makes sense, right? More projects, more selections, more presentations… so the solution must be more design help.
But what if that’s not actually the problem?
I see this all the time with interior designers who are stretched thin. They’re booked, busy, and doing great work—but behind the scenes, everything still runs through them. Every decision. Every email. Every timeline. Every detail.
So they hire an assistant designer expecting relief… and instead, they end up even more overwhelmed.
Because now they’re not just doing the work—they’re also managing, training, and reviewing someone else doing the work.
And suddenly, the thing that was supposed to give them time back… doesn’t.
Here’s the truth most people aren’t talking about: being overworked is rarely just a “too much design work” problem. It’s often a business structure problem.
When your business depends on you to move everything forward, adding another designer doesn’t remove the pressure—it just shifts it.
That’s why so many designers feel stuck in this cycle of growth without relief. More projects don’t create more freedom. They just create more responsibility.
In this episode of Success by Design, I’m breaking down the real reason hiring an assistant designer often doesn’t work the way you expect—and what your business actually needs if your goal is to get your time back.
We’re talking about the difference between task support and true capacity, why so many designers hire the wrong role first, and the subtle signs your business is relying on you more than it should.
Because building a successful design firm isn’t just about producing more work. It’s about building something that can run without everything depending on you.
If you’ve been feeling maxed out, stuck, or unsure what your next hire should be… this episode is going to give you a completely different way to think about it.
Listen now to learn what’s really keeping you overworked—and how to fix it.
Where TO next?
Whether you’re a budding designer or a savvy entrepreneur, this webcast is your go-to source for inspiration, insights, and a dash of lively conversation. Tune in and let your imagination, business and life take flight!



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