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Welcome to

Success by Design - Mastering the Business of Interior Design

6 Unexpected Lessons to Scale Your Interior Design Business (Shannon’s Story)

6 Unexpected Lessons to Scale Your Interior Design Business (Shannon’s Story)

Discover 6 unexpected ways to scale your interior design business without burnout. Learn how systems, boundaries, and leadership transformed Shannon’s business with coaching from Katie. ...more

Podcast ,Blog

October 01, 20255 min read

Interior Design Debriefs: The 20-Minute Profit Booster

Interior Design Debriefs: The 20-Minute Profit Booster

Discover how end-of-project debriefs can boost profit, fix workflow issues, and streamline your interior design business in just 20 minutes! ...more

Podcast ,Education &Entrepreneurship

September 24, 20251 min read

The Secret to More Interior Design Referrals

The Secret to More Interior Design Referrals

Grow your interior design business with Katie Decker-Erickson’s referral strategies, realtor partnerships, and client systems. ...more

Podcast ,Education &Entrepreneurship

September 17, 20251 min read

Scope Creep Solutions for Profitable Interior Design

Scope Creep Solutions for Profitable Interior Design

Learn how to handle scope creep in interior design, protect your profit, and set boundaries with clients while keeping relationships strong. ...more

Podcast ,Education &Entrepreneurship

September 10, 20251 min read

Interior Design Onboarding to Protect Profit & Clients

Interior Design Onboarding to Protect Profit & Clients

Learn how a strong interior design onboarding process sets expectations, prevents scope creep, and protects profits in your design business. ...more

Podcast ,Education &Entrepreneurship

September 03, 20251 min read

The Hidden Costs of Discounting Your Interior Design Services

The Hidden Costs of Discounting Your Interior Design Services

Discover why discounting design services hurts profits and learn smarter strategies to protect your value and grow your interior design business. ...more

Podcast ,Education Trends &Design

August 27, 20251 min read

How to Turn Consultations Into Paid Opportunities

How to Turn Consultations Into Paid Opportunities

Discover how to elevate your interior design business with paid consultations. Learn the strategy to turn every project into profit! ...more

Podcast ,Education Trends &Design

August 20, 20252 min read

Design Heals: The Secret Sauce Top Designers Are Using to Charge More

Design Heals: The Secret Sauce Top Designers Are Using to Charge More

What every designer needs to know about neuroaesthetics, biophilia, and charging what you're worth. ...more

Podcast ,Trends &Design

August 13, 20251 min read

Vegas Market 2025: Bold Interior Design Trends and Statement Décor

Vegas Market 2025: Bold Interior Design Trends and Statement Décor

Dive into Vegas Market 2025 with Katie & Di! Explore bold interior design trends, statement décor, and expert tips for designers in this episode. ...more

Podcast ,Trends &Design

August 06, 20251 min read

Interior Design Business Strategy That Works in a Downturn [The Table]

Interior Design Business Strategy That Works in a Downturn [The Table]

Smart strategies for interior designers to grow, market, and stay profitable, even during economic uncertainty. Data-driven, not dramatic. ...more

Podcast ,Education &Entrepreneurship

July 30, 20252 min read

7 Strategies to Attract Interior Design Clients Without Spending a Dime

7 Strategies to Attract Interior Design Clients Without Spending a Dime

Discover 7 zero-cost strategies to attract interior design clients with clarity, confidence, and a mindset that actually works. ...more

Podcast ,Education &Entrepreneurship

July 23, 20251 min read

Interior Design Business Tips to Thrive During Slowdowns

Interior Design Business Tips to Thrive During Slowdowns

Discover smart strategies interior designers can use to stay visible, profitable, and prepared during economic slowdowns. ...more

Podcast ,Education &Entrepreneurship

July 16, 20251 min read

Katie Decker-Erickson host of Success By Design Podcast

I'm your host, Katie Erickson

I’m a commercial exterior and interior designer with an MBA and nearly 20 years in the industry. When I’m not leading my coast-to-coast, multi-million dollar firm, I love sharing real talk on the business of design, blending insights from 20 years as a business professor. I keep it honest—balancing work and chasing my two girls around.

6 Unexpected Lessons to Scale Your Interior Design Business (Shannon’s Story)

6 Unexpected Lessons to Scale Your Interior Design Business (Shannon’s Story)

Discover 6 unexpected ways to scale your interior design business without burnout. Learn how systems, boundaries, and leadership transformed Shannon’s business with coaching from Katie. ...more

Podcast ,Blog

October 01, 20255 min read

Interior Design Debriefs: The 20-Minute Profit Booster

Interior Design Debriefs: The 20-Minute Profit Booster

Discover how end-of-project debriefs can boost profit, fix workflow issues, and streamline your interior design business in just 20 minutes! ...more

Podcast ,Education &Entrepreneurship

September 24, 20251 min read

The Secret to More Interior Design Referrals

The Secret to More Interior Design Referrals

Grow your interior design business with Katie Decker-Erickson’s referral strategies, realtor partnerships, and client systems. ...more

Podcast ,Education &Entrepreneurship

September 17, 20251 min read

Scope Creep Solutions for Profitable Interior Design

Scope Creep Solutions for Profitable Interior Design

Learn how to handle scope creep in interior design, protect your profit, and set boundaries with clients while keeping relationships strong. ...more

Podcast ,Education &Entrepreneurship

September 10, 20251 min read

Interior Design Onboarding to Protect Profit & Clients

Interior Design Onboarding to Protect Profit & Clients

Learn how a strong interior design onboarding process sets expectations, prevents scope creep, and protects profits in your design business. ...more

Podcast ,Education &Entrepreneurship

September 03, 20251 min read

Interested In Sponsoring The Podcast?

6 Unexpected Lessons to Scale Your Interior Design Business (Shannon’s Story)

6 Unexpected Lessons to Scale Your Interior Design Business (Shannon’s Story)

Discover 6 unexpected ways to scale your interior design business without burnout. Learn how systems, boundaries, and leadership transformed Shannon’s business with coaching from Katie. ...more

Podcast ,Blog

October 01, 20255 min read

Interior Design Debriefs: The 20-Minute Profit Booster

Interior Design Debriefs: The 20-Minute Profit Booster

Discover how end-of-project debriefs can boost profit, fix workflow issues, and streamline your interior design business in just 20 minutes! ...more

Podcast ,Education &Entrepreneurship

September 24, 20251 min read

The Secret to More Interior Design Referrals

The Secret to More Interior Design Referrals

Grow your interior design business with Katie Decker-Erickson’s referral strategies, realtor partnerships, and client systems. ...more

Podcast ,Education &Entrepreneurship

September 17, 20251 min read

Scope Creep Solutions for Profitable Interior Design

Scope Creep Solutions for Profitable Interior Design

Learn how to handle scope creep in interior design, protect your profit, and set boundaries with clients while keeping relationships strong. ...more

Podcast ,Education &Entrepreneurship

September 10, 20251 min read

Interior Design Onboarding to Protect Profit & Clients

Interior Design Onboarding to Protect Profit & Clients

Learn how a strong interior design onboarding process sets expectations, prevents scope creep, and protects profits in your design business. ...more

Podcast ,Education &Entrepreneurship

September 03, 20251 min read

The Hidden Costs of Discounting Your Interior Design Services

The Hidden Costs of Discounting Your Interior Design Services

Discover why discounting design services hurts profits and learn smarter strategies to protect your value and grow your interior design business. ...more

Podcast ,Education Trends &Design

August 27, 20251 min read

How to Turn Consultations Into Paid Opportunities

How to Turn Consultations Into Paid Opportunities

Discover how to elevate your interior design business with paid consultations. Learn the strategy to turn every project into profit! ...more

Podcast ,Education Trends &Design

August 20, 20252 min read

Design Heals: The Secret Sauce Top Designers Are Using to Charge More

Design Heals: The Secret Sauce Top Designers Are Using to Charge More

What every designer needs to know about neuroaesthetics, biophilia, and charging what you're worth. ...more

Podcast ,Trends &Design

August 13, 20251 min read

Vegas Market 2025: Bold Interior Design Trends and Statement Décor

Vegas Market 2025: Bold Interior Design Trends and Statement Décor

Dive into Vegas Market 2025 with Katie & Di! Explore bold interior design trends, statement décor, and expert tips for designers in this episode. ...more

Podcast ,Trends &Design

August 06, 20251 min read

Interior Design Business Strategy That Works in a Downturn [The Table]

Interior Design Business Strategy That Works in a Downturn [The Table]

Smart strategies for interior designers to grow, market, and stay profitable, even during economic uncertainty. Data-driven, not dramatic. ...more

Podcast ,Education &Entrepreneurship

July 30, 20252 min read

7 Strategies to Attract Interior Design Clients Without Spending a Dime

7 Strategies to Attract Interior Design Clients Without Spending a Dime

Discover 7 zero-cost strategies to attract interior design clients with clarity, confidence, and a mindset that actually works. ...more

Podcast ,Education &Entrepreneurship

July 23, 20251 min read

Interior Design Business Tips to Thrive During Slowdowns

Interior Design Business Tips to Thrive During Slowdowns

Discover smart strategies interior designers can use to stay visible, profitable, and prepared during economic slowdowns. ...more

Podcast ,Education &Entrepreneurship

July 16, 20251 min read

Wondering If Coaching Is Worth It? Rachel Says Yes—Here’s Why

Wondering If Coaching Is Worth It? Rachel Says Yes—Here’s Why

Discover Rachel Ogburn’s inspiring shift from real estate to interior design. Learn her secrets to building clarity, courage, and confidence to succeed. ...more

Podcast ,Education &Entrepreneurship

July 09, 20251 min read

Designers, Step Away! How Strategic Breaks Unlock Your Full Potential

Designers, Step Away! How Strategic Breaks Unlock Your Full Potential

Discover why strategic rest, delegation, and time away can fuel creativity and long-term success for interior designers at every business level. ...more

Podcast ,Education &Entrepreneurship

July 02, 20251 min read

Know Your Numbers: Cash Flow, Taxes & Accounting for Interior Designers

Know Your Numbers: Cash Flow, Taxes & Accounting for Interior Designers

Discover why financial clarity, cash flow systems, and sales tax strategy are essential to growing a profitable interior design business. ...more

Podcast ,Education &Entrepreneurship

June 25, 20251 min read

Inside Out Interiors: Core Strategies for Designers

Inside Out Interiors: Core Strategies for Designers

Discover how mindset, purpose, and systems can transform your interior design business from the inside out. Build a firm that works for you. ...more

Podcast ,Education &Entrepreneurship

June 18, 20251 min read

Katie Decker-Erickson host of Success By Design Podcast

insightful conversations & super RELATABLE!

Excited for a podcast directed towards interior designers that covers the business and creative mindsets needed to run a successful firm. Throwing in life balance to every conversation makes this super relatable. Great conversations.

Colorful Conversations is like having a fun chat with your artsy friend who also knows how to create success! Katie's podcast is a must-listen for folks who love design and want to make money from their creative passions. She keeps you in the loop about the latest design trends while dropping priceless tips on turning your creativity into a successful business. Whether you're a design enthusiast or a budding entrepreneur, Katie's show is a goldmine of ideas and inspiration. So, tune in and get ready to blend style and success with her friendly and informative episodes – you won't want to miss it!

Why Don't you leave us a Review too?

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Here's What listeners Are saying...

Listener Reviews

insightful conversations & super RELATABLE!

Excited for a podcast directed towards interior designers that covers the business and creative mindsets needed to run a successful firm. Throwing in life balance to every conversation makes this super relatable. Great conversations.

Colorful Conversations is like having a fun chat with your artsy friend who also knows how to create success! Katie's podcast is a must-listen for folks who love design and want to make money from their creative passions. She keeps you in the loop about the latest design trends while dropping priceless tips on turning your creativity into a successful business. Whether you're a design enthusiast or a budding entrepreneur, Katie's show is a goldmine of ideas and inspiration. So, tune in and get ready to blend style and success with her friendly and informative episodes – you won't want to miss it!

Why Don't you leave us a Review too?

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Business Coach and Mentor for Interior Designers Katie Decker Erickson
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