Welcome to
Success by Design - Mastering the Business of Interior Design
What I’d Fix First If I Took Over Your Interior Design Business Today
Feeling stuck in your design business even though you’re busy? Discover what to fix first to scale y ...more
Podcast
May 13, 2026•1 min read
Lessons from High Point Market: How Interior Designers Actually Attract Better Clients
Interior designers: if your client pipeline feels inconsistent, this High Point Market insight revea ...more
Podcast
May 06, 2026•2 min read
Scaling an Interior Design Business Takes More Than Bigger Goals
Interior designers: if your business growth feels stressful instead of freeing, discover the real reason and how to scale sustainably. ...more
Podcast
April 29, 2026•2 min read
The Smarter Way Interior Designers Increase Profit (Without More Clients or Higher Prices)
Discover why raising your prices isn’t the only way to increase profit. In this episode, Katie sits down with Heather McManus to explore smarter sourcing, better margins, and how designers can build m... ...more
Podcast
April 22, 2026•3 min read
The Hiring Mistake Keeping Interior Designers Overworked
Hiring an assistant designer isn’t always the solution. Learn the real reason interior designers stay overworked and what to fix to get your time back. ...more
Podcast
April 15, 2026•2 min read
Why You Don’t Have a Million-Dollar Interior Design Business Yet
Struggling to scale your interior design business? Discover the real reason you’re stuck and what’s holding you back from reaching a million-dollar design firm. ...more
Podcast
April 08, 2026•1 min read
Why Being Busy Isn’t Growing Your Interior Design Business
Feel busy but not growing your interior design business? Learn why constant work isn’t scaling your business—and what actually creates profit, freedom, and growth. ...more
Podcast
April 01, 2026•3 min read
Why Your Interior Design Projects Keep Going Over Budget
Why interior design projects go over budget and how to fix it. Learn how better processes, not pricing, create profitable and stress-free projects. ...more
Podcast ,Entrepreneurship
March 25, 2026•3 min read
Why Interior Design Clients Keep Changing Their Minds (And How to Fix It)
Why interior design clients keep changing their mind—and how to fix it. Learn the process mistakes that cause endless revisions and how to prevent them. ...more
Podcast ,Entrepreneurship
March 18, 2026•3 min read
Scaling an Interior Design Business Beyond Referrals
Are referrals the only source of clients for your interior design business? Discover why referral-only growth creates feast-or-famine cycles and how to scale ...more
Podcast ,Entrepreneurship
March 11, 2026•2 min read
100 Episodes Later: The Real Reason Interior Designers Feel Stuck
After 100 episodes, Katie Decker-Erickson shares the biggest patterns she sees in interior design businesses—and why structure, not talent, determines sustainable growth. ...more
Podcast ,Entrepreneurship
March 04, 2026•2 min read
Why High Demand Doesn’t Mean You’re Ready to Scale Your Interior Design Business
Booked out but exhausted? Learn why high demand doesn’t mean you’re ready to scale your interior design business—and what true scalability requires. ...more
Podcast ,Entrepreneurship
February 25, 2026•2 min read
I'm your host, Katie Erickson
I’m an interior designer with an MBA and nearly 20 years in the industry. When I’m not leading my coast-to-coast, multi-million dollar firm, I love sharing real talk on the business of design, blending insights from 20 years as a business professor. I keep it honest—balancing work and chasing my two girls around.
What I’d Fix First If I Took Over Your Interior Design Business Today
Feeling stuck in your design business even though you’re busy? Discover what to fix first to scale y ...more
Podcast
May 13, 2026•1 min read
Lessons from High Point Market: How Interior Designers Actually Attract Better Clients
Interior designers: if your client pipeline feels inconsistent, this High Point Market insight revea ...more
Podcast
May 06, 2026•2 min read
Scaling an Interior Design Business Takes More Than Bigger Goals
Interior designers: if your business growth feels stressful instead of freeing, discover the real reason and how to scale sustainably. ...more
Podcast
April 29, 2026•2 min read
The Smarter Way Interior Designers Increase Profit (Without More Clients or Higher Prices)
Discover why raising your prices isn’t the only way to increase profit. In this episode, Katie sits down with Heather McManus to explore smarter sourcing, better margins, and how designers can build m... ...more
Podcast
April 22, 2026•3 min read
The Hiring Mistake Keeping Interior Designers Overworked
Hiring an assistant designer isn’t always the solution. Learn the real reason interior designers stay overworked and what to fix to get your time back. ...more
Podcast
April 15, 2026•2 min read
Interested In Sponsoring The Podcast?
What I’d Fix First If I Took Over Your Interior Design Business Today
Feeling stuck in your design business even though you’re busy? Discover what to fix first to scale y ...more
Podcast
May 13, 2026•1 min read
Lessons from High Point Market: How Interior Designers Actually Attract Better Clients
Interior designers: if your client pipeline feels inconsistent, this High Point Market insight revea ...more
Podcast
May 06, 2026•2 min read
Scaling an Interior Design Business Takes More Than Bigger Goals
Interior designers: if your business growth feels stressful instead of freeing, discover the real reason and how to scale sustainably. ...more
Podcast
April 29, 2026•2 min read
The Smarter Way Interior Designers Increase Profit (Without More Clients or Higher Prices)
Discover why raising your prices isn’t the only way to increase profit. In this episode, Katie sits down with Heather McManus to explore smarter sourcing, better margins, and how designers can build m... ...more
Podcast
April 22, 2026•3 min read
The Hiring Mistake Keeping Interior Designers Overworked
Hiring an assistant designer isn’t always the solution. Learn the real reason interior designers stay overworked and what to fix to get your time back. ...more
Podcast
April 15, 2026•2 min read
Why You Don’t Have a Million-Dollar Interior Design Business Yet
Struggling to scale your interior design business? Discover the real reason you’re stuck and what’s holding you back from reaching a million-dollar design firm. ...more
Podcast
April 08, 2026•1 min read
Why Being Busy Isn’t Growing Your Interior Design Business
Feel busy but not growing your interior design business? Learn why constant work isn’t scaling your business—and what actually creates profit, freedom, and growth. ...more
Podcast
April 01, 2026•3 min read
Why Your Interior Design Projects Keep Going Over Budget
Why interior design projects go over budget and how to fix it. Learn how better processes, not pricing, create profitable and stress-free projects. ...more
Podcast ,Entrepreneurship
March 25, 2026•3 min read
Why Interior Design Clients Keep Changing Their Minds (And How to Fix It)
Why interior design clients keep changing their mind—and how to fix it. Learn the process mistakes that cause endless revisions and how to prevent them. ...more
Podcast ,Entrepreneurship
March 18, 2026•3 min read
Scaling an Interior Design Business Beyond Referrals
Are referrals the only source of clients for your interior design business? Discover why referral-only growth creates feast-or-famine cycles and how to scale ...more
Podcast ,Entrepreneurship
March 11, 2026•2 min read
100 Episodes Later: The Real Reason Interior Designers Feel Stuck
After 100 episodes, Katie Decker-Erickson shares the biggest patterns she sees in interior design businesses—and why structure, not talent, determines sustainable growth. ...more
Podcast ,Entrepreneurship
March 04, 2026•2 min read
Why High Demand Doesn’t Mean You’re Ready to Scale Your Interior Design Business
Booked out but exhausted? Learn why high demand doesn’t mean you’re ready to scale your interior design business—and what true scalability requires. ...more
Podcast ,Entrepreneurship
February 25, 2026•2 min read
Signs You’ve Outgrown DIY Business Advice as an Interior Designer
Running a six-figure interior design firm? Learn the signs you’ve outgrown DIY business advice and what it really takes to scale sustainably. ...more
Podcast ,Entrepreneurship
February 18, 2026•2 min read
Why Raising Your Rates Didn’t Give You More Freedom (And What Actually Will)
You raised your interior design rates but you’re still exhausted. In this episode, Katie Decker-Erickson explains why higher pricing alone doesn’t create freedom—and what actually builds a sustainable... ...more
Podcast ,Entrepreneurship
February 11, 2026•2 min read
Why Your Team Keeps Asking You the Same Questions (And How to Fix It as a Leader)
Why your team keeps asking the same questions—and why it’s not a communication problem. Learn the leadership shift growing design firms need. ...more
Podcast ,Entrepreneurship
February 04, 2026•2 min read
Why Your Interior Design Business Feels Heavier as It Grows (Even With More Revenue)
More revenue shouldn’t mean more stress. Discover why interior designers hit a wall after profitability and how to grow sustainably. ...more
Podcast ,Entrepreneurship
January 28, 2026•2 min read
Already running a high 6- or 7-figure design firm? Learn how Katie’s executive coaching helps top interior designers refine their operations, elevate their brand, and scale sustainably.
insightful conversations & super RELATABLE!
Excited for a podcast directed towards interior designers that covers the business and creative mindsets needed to run a successful firm. Throwing in life balance to every conversation makes this super relatable. Great conversations.
Colorful Conversations is like having a fun chat with your artsy friend who also knows how to create success! Katie's podcast is a must-listen for folks who love design and want to make money from their creative passions. She keeps you in the loop about the latest design trends while dropping priceless tips on turning your creativity into a successful business. Whether you're a design enthusiast or a budding entrepreneur, Katie's show is a goldmine of ideas and inspiration. So, tune in and get ready to blend style and success with her friendly and informative episodes – you won't want to miss it!
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Here's What listeners Are saying...
Listener Reviews
insightful conversations & super RELATABLE!
Excited for a podcast directed towards interior designers that covers the business and creative mindsets needed to run a successful firm. Throwing in life balance to every conversation makes this super relatable. Great conversations.
Colorful Conversations is like having a fun chat with your artsy friend who also knows how to create success! Katie's podcast is a must-listen for folks who love design and want to make money from their creative passions. She keeps you in the loop about the latest design trends while dropping priceless tips on turning your creativity into a successful business. Whether you're a design enthusiast or a budding entrepreneur, Katie's show is a goldmine of ideas and inspiration. So, tune in and get ready to blend style and success with her friendly and informative episodes – you won't want to miss it!
Why Don't you leave us a Review too?
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