Every business problem Has a root cause.
We help you find it.
Businesses don't grow by solving random problems.
They grow by strengthening the systems that support everything else.
That's why every engagement begins with understanding the overall health of your business—not just the symptom you're experiencing.
The Success By Design Method
Most consultants ask,
"What problem would you like to solve?"
Katie asks,
"What problem is actually preventing your business from growing?"
The difference changes everything.
Instead of treating symptoms, the Success by Design Method evaluates the health of your entire business and identifies the area that will create the greatest impact when improved.
The Five Pillars of a Healthy Design Firm
Every design firm stands on five. The Diagnostic examines all of them — because the weak one is rarely the one making noise.
1.
Financial Foundation
Healthy businesses don't just generate revenue—they understand profitability.
We'll strengthen your pricing, financial visibility, cash flow, forecasting, and strategic decision-making so every future business decision is supported by strong financial leadership.
2.
Predictable Marketing
Growth shouldn't depend on luck.
We'll build a consistent marketing strategy that creates qualified opportunities, strengthens your positioning, and builds a reliable pipeline.
3.
Human Capital
Your team should create capacity—not more work.
We'll help you hire intentionally, improve accountability, strengthen delegation, and build a team capable of supporting sustainable growth.
4.
CEO Leadership
Your business can only grow as far as your leadership.
We'll help you shift from reacting to leading through strategic planning, better decision-making, and long-term business alignment.
5.
Products & Offerings
The right offers make every part of your business easier.
We'll refine your services, pricing, positioning, and client experience so your business is easier to market, sell, and deliver.
work with katie
50-minute strategy session Packages
1:1 strategy session with katie
$395
What you'll get:
A 50-minute strategy call to discuss actionable steps to address your biggest pain points and develop a plan to grow your business
A recording of the Zoom session
best value!
THREE 1:1 strategy sessionS with katie
$997
What you'll get:
Three 50-minute strategy calls to discuss actionable steps to address your biggest pain points and develop a plan to grow your business
A recording of the Zoom sessions
3 Month Business Intensives
Personalized Business Strategy for Interior Designers with Expert Guidance from Katie Decker-Erickson
Private Business Strategy With Katie
Personalized Business Intensive for Your Interior Design Firm
Payment Plans Available. Pay In Full Discounts
Direct Communication With Katie Via Email & Messaging Apps
Weekly Check-Ins With Katie
Bi-Weekly 1 Hour one-on-one Strategy Sessions
Personalized Action Plans & Strategies
Access To Resource Library & Industry Contacts
Each intensive focuses on one pillar of business health.
Instead of trying to improve everything at once, we work together to solve the single constraint that will create the biggest impact on your business.
This focused approach creates meaningful, lasting results.
SOME COMMON QUESTIONS WE HEAR OFTEN
Frequently Asked Questions.
What makes your coaching practice different from others?
Our coaching practice stands out from others in several key ways. Firstly, I have extensive experience working specifically as an interior designer and building a firm, allowing me to understand the unique challenges and opportunities. Secondly, I am a mom to elementary-school-aged kids, and my kids are my MICs (Most Important Clients). I understand and am experiencing firsthand navigating both the challenges of raising a family and the world of entrepreneurship.
In addition, my approach is tailored to each individual designer, taking into account their personal goals and aspirations. I combine practical guidance with a focus on mindset and self-awareness, helping designers not only improve their skills but also cultivate a strong professional identity. Lastly, my commitment to ongoing support ensures that my clients receive continuous guidance and encouragement throughout their journey.
How do I know if coaching is working?
You will know coaching is working when you start seeing positive changes in your mindset, skills, profitability, and performance as an interior designer. Increased confidence, improved decision-making, clear pricing, standard operating procedures and achieving your goals are all indicators that coaching is making a difference. Trust the process and embrace the growth journey.
What happens if I need to reschedule?
Life happens! As a working mom, I get it. We offer rescheduling up to 24 hours prior to your appointment.
I've just started my business, is it worthwhile getting business coaching now?
Absolutely! Getting business coaching at the early stages of your business can be incredibly worthwhile. It provides valuable guidance, support, and expertise to navigate the challenges and make informed decisions. An interior design business coach can help you clarify your vision, set realistic goals, develop effective strategies, and identify areas for improvement. They bring a fresh perspective and industry insights that can accelerate your growth and help you avoid costly mistakes.
Also, embarking on a coaching journey with me for your interior design career or business means tapping into a wellspring of my personal experiences and lessons learned. We navigate challenges together, learning from my mistakes; I made them so you don't have to! Investing in business coaching with someone who has built a successful firm now can save you time, money, and frustration in the long run, setting a strong foundation for your success. It is so much easier to make changes now than try to implement change later!
Do we meet forever?
No, we structure our coaching around your specific goals as help you build the business you want to create. Our time together is designed to provide you with the necessary guidance and support to enhance your skills as an interior designer and/or a business owner. Once you feel confident and equipped, you can continue your journey independently and are always welcome to check back in as you need or want to.
SOME COMMON QUESTIONS WE HEAR OFTEN
Frequently Asked Questions.
What makes your coaching practice different from others?
Our coaching practice stands out from others in several key ways. Firstly, I have extensive experience working specifically as an interior designer and building a firm, allowing me to understand the unique challenges and opportunities. Secondly, I am a mom to elementary-school-aged kids, and my kids are my MICs (Most Important Clients). I understand and am experiencing firsthand navigating both the challenges of raising a family and the world of entrepreneurship.
In addition, my approach is tailored to each individual designer, taking into account their personal goals and aspirations. I combine practical guidance with a focus on mindset and self-awareness, helping designers not only improve their skills but also cultivate a strong professional identity. Lastly, my commitment to ongoing support ensures that my clients receive continuous guidance and encouragement throughout their journey.
I've just started my business, is it worthwhile getting business coaching now?
Absolutely! Getting business coaching at the early stages of your business can be incredibly worthwhile. It provides valuable guidance, support, and expertise to navigate the challenges and make informed decisions. An interior design business coach can help you clarify your vision, set realistic goals, develop effective strategies, and identify areas for improvement. They bring a fresh perspective and industry insights that can accelerate your growth and help you avoid costly mistakes.
Also, embarking on a coaching journey with me for your interior design career or business means tapping into a wellspring of my personal experiences and lessons learned. We navigate challenges together, learning from my mistakes; I made them so you don't have to! Investing in business coaching with someone who has built a successful firm now can save you time, money, and frustration in the long run, setting a strong foundation for your success. It is so much easier to make changes now than try to implement change later!
How do I know if coaching is working?
You will know coaching is working when you start seeing positive changes in your mindset, skills, profitability, and performance as an interior designer. Increased confidence, improved decision-making, clear pricing, standard operating procedures and achieving your goals are all indicators that coaching is making a difference. Trust the process and embrace the growth journey.
Do we meet forever?
No, we structure our coaching around your specific goals as help you build the business you want to create. Our time together is designed to provide you with the necessary guidance and support to enhance your skills as an interior designer and/or a business owner. Once you feel confident and equipped, you can continue your journey independently and are always welcome to check back in as you need or want to.
Raving clients | Lais Brito, Lais Brito Design
"I met Katie when I wanted to change the direction of my business and was looking for an interior design business owner who had already been through it to guide me. Working with Katie has been fantastic! She's helped me create a plan for attracting my ideal clients and creating new services to increase revenue. Having someone that I can ask anything to and that shares openly and transparently has been game changing. I look forward to future coaching sessions!"
Wenatchee, Washington 98801
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