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Success by Design - Mastering the Business of Interior Design

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Building a Future-Proof Interior Design Business

June 04, 20251 min read
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In an industry constantly evolving with trends, technology, and shifting client expectations, building an interior design business that's both creatively inspiring and strategically sound has never been more critical. But how exactly do you create a design empire that can withstand change, scale sustainably, and flourish over the long haul?

In our latest episode of Success by Design, we’re pulling back the curtain on what it means to go deep—creatively and strategically—to establish an interior design firm poised for enduring success. Whether you're grappling with scaling your team, diversifying your services, or integrating cutting-edge tech like VR and smart home automation, this episode offers insights you won’t find anywhere else.

Here's what we'll cover:

  • How to uncover and refine your unique creative DNA to stand out in a saturated market.

  • Essential strategies for building a resilient business model that adapts seamlessly during market shifts.

  • Real-world examples of firms successfully leveraging storytelling and sustainability to attract high-value clients.

  • Actionable, practical steps you can implement immediately to position your firm for strategic expansion and longevity.

Your design business should work for you—not the other way around. Join us for a deep dive into future-proofing your creative enterprise, and start designing your legacy today.

Related Episodes

Ep 49: Thrive During Economic Slowdowns: Proven Strategies & Mindset Shifts w/Rebecca Hay

Connect with Katie Decker-Erickson

Book Your Coaching Strategy Session with Katie!

Business Coaching for Interior Designers

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Click Here to read the full episode transcript.

This episode of Mastering the Business of Interior Design: Success by Design is brought to you in partnership with Leah Bryant Co.

interior design podcastcreative businessfuture proof interior designinterior design business growthstrategies for interior designersgrowing a design businesssustainability in interior designactionable steps for interior designers
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I'm your host, Katie Erickson

I’m a commercial exterior and interior designer with an MBA and nearly 20 years in the industry. When I’m not leading my coast-to-coast, multi-million dollar firm, I love sharing real talk on the business of design, blending insights from 20 years as a business professor. I keep it honest—balancing work and chasing my two girls around.

building-a-future-proof-interior-design-business

Building a Future-Proof Interior Design Business

June 04, 20251 min read
Custom HTML/CSS/JAVASCRIPT

In an industry constantly evolving with trends, technology, and shifting client expectations, building an interior design business that's both creatively inspiring and strategically sound has never been more critical. But how exactly do you create a design empire that can withstand change, scale sustainably, and flourish over the long haul?

In our latest episode of Success by Design, we’re pulling back the curtain on what it means to go deep—creatively and strategically—to establish an interior design firm poised for enduring success. Whether you're grappling with scaling your team, diversifying your services, or integrating cutting-edge tech like VR and smart home automation, this episode offers insights you won’t find anywhere else.

Here's what we'll cover:

  • How to uncover and refine your unique creative DNA to stand out in a saturated market.

  • Essential strategies for building a resilient business model that adapts seamlessly during market shifts.

  • Real-world examples of firms successfully leveraging storytelling and sustainability to attract high-value clients.

  • Actionable, practical steps you can implement immediately to position your firm for strategic expansion and longevity.

Your design business should work for you—not the other way around. Join us for a deep dive into future-proofing your creative enterprise, and start designing your legacy today.

Related Episodes

Ep 49: Thrive During Economic Slowdowns: Proven Strategies & Mindset Shifts w/Rebecca Hay

Connect with Katie Decker-Erickson

Book Your Coaching Strategy Session with Katie!

Business Coaching for Interior Designers

Facebook

Instagram

Click Here to read the full episode transcript.

This episode of Mastering the Business of Interior Design: Success by Design is brought to you in partnership with Leah Bryant Co.

interior design podcastcreative businessfuture proof interior designinterior design business growthstrategies for interior designersgrowing a design businesssustainability in interior designactionable steps for interior designers
Back to Blog

Interested In Sponsoring The Podcast?

building-a-future-proof-interior-design-business

Building a Future-Proof Interior Design Business

June 04, 20251 min read
Custom HTML/CSS/JAVASCRIPT

In an industry constantly evolving with trends, technology, and shifting client expectations, building an interior design business that's both creatively inspiring and strategically sound has never been more critical. But how exactly do you create a design empire that can withstand change, scale sustainably, and flourish over the long haul?

In our latest episode of Success by Design, we’re pulling back the curtain on what it means to go deep—creatively and strategically—to establish an interior design firm poised for enduring success. Whether you're grappling with scaling your team, diversifying your services, or integrating cutting-edge tech like VR and smart home automation, this episode offers insights you won’t find anywhere else.

Here's what we'll cover:

  • How to uncover and refine your unique creative DNA to stand out in a saturated market.

  • Essential strategies for building a resilient business model that adapts seamlessly during market shifts.

  • Real-world examples of firms successfully leveraging storytelling and sustainability to attract high-value clients.

  • Actionable, practical steps you can implement immediately to position your firm for strategic expansion and longevity.

Your design business should work for you—not the other way around. Join us for a deep dive into future-proofing your creative enterprise, and start designing your legacy today.

Related Episodes

Ep 49: Thrive During Economic Slowdowns: Proven Strategies & Mindset Shifts w/Rebecca Hay

Connect with Katie Decker-Erickson

Book Your Coaching Strategy Session with Katie!

Business Coaching for Interior Designers

Facebook

Instagram

Click Here to read the full episode transcript.

This episode of Mastering the Business of Interior Design: Success by Design is brought to you in partnership with Leah Bryant Co.

interior design podcastcreative businessfuture proof interior designinterior design business growthstrategies for interior designersgrowing a design businesssustainability in interior designactionable steps for interior designers
Back to Blog

insightful conversations & super RELATABLE!

Excited for a podcast directed towards interior designers that covers the business and creative mindsets needed to run a successful firm. Throwing in life balance to every conversation makes this super relatable. Great conversations.

Colorful Conversations is like having a fun chat with your artsy friend who also knows how to create success! Katie's podcast is a must-listen for folks who love design and want to make money from their creative passions. She keeps you in the loop about the latest design trends while dropping priceless tips on turning your creativity into a successful business. Whether you're a design enthusiast or a budding entrepreneur, Katie's show is a goldmine of ideas and inspiration. So, tune in and get ready to blend style and success with her friendly and informative episodes – you won't want to miss it!

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insightful conversations & super RELATABLE!

Excited for a podcast directed towards interior designers that covers the business and creative mindsets needed to run a successful firm. Throwing in life balance to every conversation makes this super relatable. Great conversations.

Colorful Conversations is like having a fun chat with your artsy friend who also knows how to create success! Katie's podcast is a must-listen for folks who love design and want to make money from their creative passions. She keeps you in the loop about the latest design trends while dropping priceless tips on turning your creativity into a successful business. Whether you're a design enthusiast or a budding entrepreneur, Katie's show is a goldmine of ideas and inspiration. So, tune in and get ready to blend style and success with her friendly and informative episodes – you won't want to miss it!

Why Don't you leave us a Review too?

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