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neuroaesthetics-in-interior-design

Design Heals: The Secret Sauce Top Designers Are Using to Charge More

August 13, 20251 min read
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What every designer needs to know about neuroaesthetics, biophilia, and charging what you're worth.

In this episode of Success by Design, host Katie Decker-Erickson sits down with Mike Peterson, founder of Science in Design, to unpack how neuroscience is validating what designers have known intuitively for years: beautiful spaces make people feel better—and now we have the data to prove they make people healthier too.

Here's what makes this episode unmissable:

  • Design lowers stress—literally. Discover how thoughtful environments can help reduce blood pressure, heart rate, and anxiety.

  • Neuroaesthetics is your new superpower. Discover how top designers are using science to elevate their process—and their profits.

  • Biophilic design is more than a buzzword. It’s a biological imperative. Find out why your clients need nature.

  • Raise your rates with confidence. When you know your work is health-enhancing, your value skyrockets—and Mike shares exactly how designers are capitalizing on this.

  • Timeless is tired. Learn why clients are craving “organized complexity,” sensory balance, and mystery in design—and how to deliver it.

Connect with Mike Peterson

Website

Instagram

LinkedIn

Connect with Katie Decker-Erickson

Book Your Coaching Session with Katie!

Instagram

LinkedIn

Click Here to read the full episode transcript.

This episode of Mastering the Business of Interior Design: Success by Design is brought to you in partnership with Leah Bryant Co.

neuroaesthetics in interior designbiophilic design benefitsscience-backed interior designdesign for health and wellnessalternative health resource in designhow to charge more as an interior designerfractal patterns in home designincorporating nature into interiorsinterior design for mental healthbiophilia and productivityevidence-based designinterior design profitability strategiesdesigning for emotional wellbeinghealth-focused home designnature-inspired interiors
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Business Coach for Interior Designers: Katie Decker-Erickson

Meet Katie, a dynamic PODCAST host and successful entrepreneur.

Former news anchor turned leader of a multimillion-dollar design firm, Katie's passion lies in uncovering brilliance and sharing design and business secrets. Her insatiable curiosity, honed in the media spotlight, fuels enlightening conversations on her podcast, offering a platform for wisdom-seeking design enthusiasts and aspiring entrepreneurs.

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neuroaesthetics-in-interior-design

Design Heals: The Secret Sauce Top Designers Are Using to Charge More

August 13, 20251 min read
Custom HTML/CSS/JAVASCRIPT

What every designer needs to know about neuroaesthetics, biophilia, and charging what you're worth.

In this episode of Success by Design, host Katie Decker-Erickson sits down with Mike Peterson, founder of Science in Design, to unpack how neuroscience is validating what designers have known intuitively for years: beautiful spaces make people feel better—and now we have the data to prove they make people healthier too.

Here's what makes this episode unmissable:

  • Design lowers stress—literally. Discover how thoughtful environments can help reduce blood pressure, heart rate, and anxiety.

  • Neuroaesthetics is your new superpower. Discover how top designers are using science to elevate their process—and their profits.

  • Biophilic design is more than a buzzword. It’s a biological imperative. Find out why your clients need nature.

  • Raise your rates with confidence. When you know your work is health-enhancing, your value skyrockets—and Mike shares exactly how designers are capitalizing on this.

  • Timeless is tired. Learn why clients are craving “organized complexity,” sensory balance, and mystery in design—and how to deliver it.

Connect with Mike Peterson

Website

Instagram

LinkedIn

Connect with Katie Decker-Erickson

Book Your Coaching Session with Katie!

Instagram

LinkedIn

Click Here to read the full episode transcript.

This episode of Mastering the Business of Interior Design: Success by Design is brought to you in partnership with Leah Bryant Co.

neuroaesthetics in interior designbiophilic design benefitsscience-backed interior designdesign for health and wellnessalternative health resource in designhow to charge more as an interior designerfractal patterns in home designincorporating nature into interiorsinterior design for mental healthbiophilia and productivityevidence-based designinterior design profitability strategiesdesigning for emotional wellbeinghealth-focused home designnature-inspired interiors
Back to Blog
Business Coach for Interior Designers: Katie Decker-Erickson

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