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Why Referral Only Isn't Enough to Grow Your Interior Design Business
Think referrals are enough to grow your interior design business? Learn why relying solely on referrals creates an unpredictable pipeline and how to build a sustainable marketing strategy that attract... ...more
Podcast
July 08, 2026•1 min read
The Trade-Offs No One Talks About When Growing a Design Firm
Growth isn't supposed to make your business easier overnight. Learn the hidden trade-offs of scaling an interior design firm and the leadership shifts required to build a profitable, sustainable busin... ...more
Podcast
July 01, 2026•1 min read
Booked Out, Busy, and Still Not Profitable Enough?
Think you need more revenue? Think again. Learn how scope creep, revision loops, owner dependency, and hidden inefficiencies impact profitability in your interior design business. ...more
Podcast
June 24, 2026•1 min read
A Profitable Design Business Is Not the Same as a Scalable Design Firm
A profitable design business isn't always a scalable one. Learn the difference between profitability and scalability and discover how to build a design firm that can handle sustainable growth. ...more
Podcast
June 17, 2026•1 min read
Your Business Doesn't Need You As Much As You Think It Does
In this week's episode of Success by Design, I'm unpacking why so many interior design firms become dependent on the owner, how this happens without you realizing it, and the leadership shift required... ...more
Podcast
June 10, 2026•1 min read
The Art Of The Principal: The Hard Conversations No One Talks About That Will Save Your Business
Discover why difficult leadership conversations are essential for growing a successful interior design firm. Katie Decker-Erickson and Michelle Lynne discuss boundaries, team leadership, client manage... ...more
Podcast
June 02, 2026•2 min read
Meet Katie, a dynamic PODCAST host and successful entrepreneur.
Former news anchor turned leader of a multimillion-dollar design firm, Katie's passion lies in uncovering brilliance and sharing design and business secrets. Her insatiable curiosity, honed in the media spotlight, fuels enlightening conversations on her podcast, offering a platform for wisdom-seeking design enthusiasts and aspiring entrepreneurs.
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Why Referral Only Isn't Enough to Grow Your Interior Design Business
Think referrals are enough to grow your interior design business? Learn why relying solely on referrals creates an unpredictable pipeline and how to build a sustainable marketing strategy that attract... ...more
Podcast
July 08, 2026•1 min read
The Trade-Offs No One Talks About When Growing a Design Firm
Growth isn't supposed to make your business easier overnight. Learn the hidden trade-offs of scaling an interior design firm and the leadership shifts required to build a profitable, sustainable busin... ...more
Podcast
July 01, 2026•1 min read
Booked Out, Busy, and Still Not Profitable Enough?
Think you need more revenue? Think again. Learn how scope creep, revision loops, owner dependency, and hidden inefficiencies impact profitability in your interior design business. ...more
Podcast
June 24, 2026•1 min read
A Profitable Design Business Is Not the Same as a Scalable Design Firm
A profitable design business isn't always a scalable one. Learn the difference between profitability and scalability and discover how to build a design firm that can handle sustainable growth. ...more
Podcast
June 17, 2026•1 min read
Your Business Doesn't Need You As Much As You Think It Does
In this week's episode of Success by Design, I'm unpacking why so many interior design firms become dependent on the owner, how this happens without you realizing it, and the leadership shift required... ...more
Podcast
June 10, 2026•1 min read
The Art Of The Principal: The Hard Conversations No One Talks About That Will Save Your Business
Discover why difficult leadership conversations are essential for growing a successful interior design firm. Katie Decker-Erickson and Michelle Lynne discuss boundaries, team leadership, client manage... ...more
Podcast
June 02, 2026•2 min read
The Hidden Cost of Saying Yes to the Wrong Projects
Are the wrong interior design projects draining your time, profit, and creativity? In this episode of Success by Design, Katie Decker-Erickson shares how to identify misaligned projects, strengthen yo... ...more
Podcast
May 26, 2026•2 min read
The Decision That Will Either Grow or Stall Your Business This Year
Learn how shifting from emotional reactions to CEO-level thinking can help you scale, increase profit, and stop repeating the ...more
Podcast
May 20, 2026•1 min read
What I’d Fix First If I Took Over Your Interior Design Business Today
Feeling stuck in your design business even though you’re busy? Discover what to fix first to scale y ...more
Podcast
May 13, 2026•1 min read
Lessons from High Point Market: How Interior Designers Actually Attract Better Clients
Interior designers: if your client pipeline feels inconsistent, this High Point Market insight revea ...more
Podcast
May 06, 2026•2 min read
Scaling an Interior Design Business Takes More Than Bigger Goals
Interior designers: if your business growth feels stressful instead of freeing, discover the real reason and how to scale sustainably. ...more
Podcast
April 29, 2026•2 min read
The Smarter Way Interior Designers Increase Profit (Without More Clients or Higher Prices)
Discover why raising your prices isn’t the only way to increase profit. In this episode, Katie sits down with Heather McManus to explore smarter sourcing, better margins, and how designers can build m... ...more
Podcast
April 22, 2026•3 min read
The Hiring Mistake Keeping Interior Designers Overworked
Hiring an assistant designer isn’t always the solution. Learn the real reason interior designers stay overworked and what to fix to get your time back. ...more
Podcast
April 15, 2026•2 min read
Why You Don’t Have a Million-Dollar Interior Design Business Yet
Struggling to scale your interior design business? Discover the real reason you’re stuck and what’s holding you back from reaching a million-dollar design firm. ...more
Podcast
April 08, 2026•1 min read
Why Being Busy Isn’t Growing Your Interior Design Business
Feel busy but not growing your interior design business? Learn why constant work isn’t scaling your business—and what actually creates profit, freedom, and growth. ...more
Podcast
April 01, 2026•3 min read
Why Your Interior Design Projects Keep Going Over Budget
Why interior design projects go over budget and how to fix it. Learn how better processes, not pricing, create profitable and stress-free projects. ...more
Podcast ,Entrepreneurship
March 25, 2026•3 min read
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